Burger King is hurting now that its "Super Fans" are cutting back

Maybe they'll add a few years to their lives by passing on the "ammonia burgers." Former super fan Noah Rubin, 28, says he used to wolf down bacon cheeseburgers three or four nights a week at Burger King, but he cut back after taking a lower-paying job. The downside: Fewer OS&RR stories about fast-food fiascos. (Wall Street Journal)

Comments

[RockyMtnMac]

Gross!
Actually, we ate at BK for breakfast last week, and it was the first time in at least a year. The food was lousy and the customer service was the WORST I have ever had. That is saying a lot for the fast food industry. This story is not surprising me at all. I have never been a fan of fast food anyway.

[GWC]

Fat food, not faSt food!

[Reno]

Me: Great, now I'm apparently a super fan?? Can't I just be 'that lazy woman who never makes her own lunch'?

Burger King: No, Reno, you can't. You are a super fan, eating ammonia burgers and facing a future that includes heart disease. Yippee, thanks for the business and enjoy that Whopper!!

[Phranqlin]

The last time we ate at the local BK, the cooks were making 5-patty hamburgers for themselves and my kids got food poisoning. No more BK.

The BK "superfan" strategy is self-limiting since they'll all croak from having coronaries after years of eating BK cholesterol specials.

A round of brain bleach for the house for having to look at the "Burger Queen" with a plastic cup stuck in her cleavage.

[Emperor Norton the 1st]

Baconate the gene pool!

[Krash]

Non-Story

[sometimesilie]

There's an especially fine physical specimen at work who knocks back 2 Cheese steaks, cheese fries, and a 20 oz soda for LUNCH on a regular basis. Needless to say, he's big boned.

[Aaron]

"cut back after taking a lower-paying job"

That should NOT be the reason you stop heating unhealthy. It sounds like they will be back to eating fat once the economy is out of recession.

[American Veteran]

People who habitually eat these bacon cheeseburgers are just slabs.

[MidtownCoog]

Meh. When I worked in London I had 4 a week.

Leicester Square Burger King had better fries than the ones here in the US.

[GWC]

Let's hope King Creepy dies soon of a heart attack!

[RockyMtnMac]

And the sad part is, BK used to be good (as far as fast food goes). Could the problem be with them and not with their super-ginormous sized super-customers?

[johnjohn]

Since Rupurt Murdoch purchased the WSJ, it has become a rag I would not line my bird's cage with. Sorry, it is just FOX news with a theasarus.

[ask doctor online]

People buy fast food because it's cheap, quick, and heavily promoted. But its benefits can be deceptive. Meals devoured in the car or at our desks are replacing homecooked fare enjoyed with family and friends.